“Bob Marley: One Love” biopic is anticipated to dominate the six-day holiday frame from Valentines Day February 14 to US President’s Day February 19, with an expected revenue ranging from $27 million to $33 million according to Deadline. The film is expected to do well with Black and Hispanic audiences, as well as older adults. Comparatively, it is poised to outperform first weekend ticket sales for Sony’s “The Woman King” ($19 million) and Paramount’s Elton John biopic “Rocketman” ($25.7 million over a 3-day period)
Paramount Pictures’ is betting on “Bob Marley: One Love” to triumph over its main competition, “Madame Web,” in the Valentine’s Day box office clash.
The mid-week premiere is strategically positioned to capitalize on both the romantic occasion and the ensuing President’s Day holiday on Monday as 2024 continues to suggest a shift in the box office landscape.
It will be the highest grossing Jamaican film of all time. Recent Jamaican films like the “Betta Muss Come” starring Sheldon Shepherd, )the actor that play Neville Garrick in “Bob Marley: One Love”) grossed
“Bob Marley: One Love” Directed by Reinaldo Marcus Green, features Kingsley Ben-Adir as the iconic Bob Marley, who sold 75 million albums worldwide. While not reaching the sales heights of Elvis, Marley’s immense music following is expected to drive the film’s success. The budget for “One Love” remains undisclosed, but if it falls below the $80 million spent on “Elvis,” another music biopic success, Paramount may have a substantial hit on its hands.
Sony’s latest “Spider-Man” spin-off, “Madame Web,” which will be released on the same day is expected to lag behind “Bob Marley: One Love” with a projected $25 million during the same six-day stretch. This figure, considered modest for a standard opening weekend, raises concerns about the film’s potential to resonate with audiences over an extended period.
While Sony might find solace in the film’s relatively economical budget of around $80 million—significantly lower than the typical $200 million associated with comic book adaptations—it remains uncertain whether the movie’s longevity will justify the expense. The comparison with the underwhelming performance of “Morbius,” another recent Marvel release, serves as a cautionary tale, with the film peaking at $167 million worldwide after an initial $39 million opening.
“Madame Web” stars Dakota Johnson as Cassandra Webb, a Manhattan paramedic endowed with the ability to foresee the future, navigating her newfound powers and forming connections with three young women destined for greatness. The ensemble cast includes Sydney Sweeney, Isabela Merced, Celeste O’Connor, Tahar Rahim, Mike Epps, Emma Roberts, and Adam Scott.
