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Today: 21/12/2024
Source: WMV
05/11/2024

Caribbean Music Report 2024: Jamaica Hits 1 Billion YouTube Streams

A Streaming Driven Future

Over 1 billion music streams have been generated in Jamaica alone on YouTube, making it a key market for the Caribbean music industry. With a population of just under 3 million, YouTube continues to be the most widely used platform for music consumption in Jamaica, since 2014.

973 songs have surpassed 1 million views while 16 tracks have earned more than 10 million YouTube views in Jamaica.

Over the past decade, with YouTube serving as the primary platform for music consumption in Jamaica. Dancehall, gospel, and hip-hop have emerged as dominant genres, capturing the attention of local listeners and diaspora audiences alike. Here’s a look at the top 10 most-streamed tracks in Jamaica as of 2024, based on YouTube’s Jamaica Weekly Chart statistics since September 2014.


1. Chronic Law – “Empty”

  • Weeks on Chart: 44
  • Peak Position: 2 (achieved 3 times)
  • Total Streams: 16.7 million
  • Peak Weekly Streams: 359,786

Chronic Law’s introspective track “Empty” resonates with audiences, exploring themes of hardship and resilience. With 16.7 million total streams, this song reflects the rawness that connects listeners to Dancehall’s street culture. Chronic Law’s introspective lyrics and haunting beats have contributed to its impressive 44-week presence on the chart.


2. Ireland Boss – “V6”

  • Weeks on Chart: 35
  • Peak Position: 1 (achieved 7 times)
  • Total Streams: 15.1 million
  • Peak Weekly Streams: 726,527

Ireland Boss and Malie Don’s brought a different vibe with “V6,” the track that dominated the chart, peaking at number one for seven weeks. It was the most streamed song on YouTube Jamaica in 2023.  “V6” appeals to fans of both Dancehall and trap, making it a cross-genre favorite in Jamaica.


3. CeCe Winans – “Goodness of God (Live)”

  • Weeks on Chart: 8
  • Peak Position: 14
  • Total Streams: 14.1 million
  • Peak Weekly Streams: 142,701

CeCe Winans’ gospel anthem “Goodness of God” is the most streamed gospel track in Jamaica.

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4. Skeng (featuring Tommy Lee)– “Protocol”

  • Weeks on Chart: 42
  • Peak Position: 1 (achieved 8 times)
  • Total Streams: 13.4 million
  • Peak Weekly Streams: 946,954

“Protocol” by Skeng is a hard-hitting track that dominated Jamaica’s charts for eight weeks at the number one spot. The song was the most streamed song in Jamaica for two years before being overtaken by “Empty.” It captures the rebellious spirit of Dancehall and its appeal lies in Skeng and Lee’s raw and unapologetic styles, which resonates with Jamaicans.


5. Byron Messia – “Talibans”

  • Weeks on Chart: 28
  • Peak Position: 2 (achieved 2 times)
  • Total Streams: 12.6 million
  • Peak Weekly Streams: 527,963

Byron Messia’s “Talibans” brings an intense, bold energy to the Dancehall scene. With over 12.6 million streams, this track reflects the genre’s focus on assertiveness and identity. The track’s powerful lyrics and rhythm have made it a favorite, keeping it near the top of the charts.


6. Valiant – “Dunce Cheque”

  • Weeks on Chart: 17
  • Peak Position: 1 (achieved 3 times)
  • Total Streams: 12.5 million
  • Peak Weekly Streams: 705,420

Valiant’s “Dunce Cheque” uses clever lyricism and catchy hooks to discuss ambition and life’s challenges. This Dancehall favorite has secured three weeks at the top and amassed over 12.5 million streams. Valiant’s distinct sound and relatable storytelling make this track a staple among local listeners.


7. Valiant – “North Carolina”

  • Weeks on Chart: 19
  • Peak Position: 1 (achieved 1 time)
  • Total Streams: 12.1 million
  • Peak Weekly Streams: 574,215

Another hit from Valiant, “North Carolina,” further showcases his versatility. With a distinct vibe and fresh take on Dancehall, the track reached number one and has gathered over 12.4 million streams. Its widespread appeal highlights Valiant’s impact on the Jamaican music scene.


8. Chris Brown – “Under the Influence”

  • Weeks on Chart: 22
  • Peak Position: 1 (achieved 1 time)
  • Total Streams: 12.2 million
  • Peak Weekly Streams: 341,040

Chris Brown’s “Under the Influence” brings an international R&B hit to the Jamaican charts. The song’s smooth rhythm and seductive lyrics have captivated Jamaican listeners, earning it over 12.2 million streams and solidifying its place in the top ten.

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9. Chronic Law – “Walk With Faith”

  • Weeks on Chart: 18
  • Peak Position: 3 (achieved 1 time)
  • Total Streams: 12.1 million
  • Peak Weekly Streams: 358,552

In “Walk With Faith,” Chronic Law delivers a deeply introspective and motivational track. The song’s uplifting message resonates with audiences, drawing over 12 million streams. Chronic Law’s ability to connect with listeners through themes of perseverance is evident in the song’s success.


10. Valiant – “Narcissistic”

  • Weeks on Chart: 19
  • Peak Position: 1 (achieved 6 times)
  • Total Streams: 11.9 million
  • Peak Weekly Streams: 563,825

Rounding out the top ten is Valiant’s “Narcissistic,” a song that explores themes of self-confidence and ego. Its repeated climbs to the number one position demonstrate Valiant’s appeal, while its total streams reflect his impact on Jamaican audiences and the genre’s cultural relevance.

A Streaming-Driven Future

The Caribbean music market, driven by platforms like YouTube, is experiencing unprecedented growth. The impact of local and diaspora-driven demand has turned the region into a key player in the global music industry. As Digital consumption continues to evolve in Caribbean music is poised for even greater global recognition.

Check out the full Caribbean Music Report for free at caribbeanmusicreport.com.

 

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