Platinum rapper Iggy Azalea is dives deeper into the crypto world, and it’s already generating a buzz, as the Australian rapper is at the forefront with her $MOTHER token.
On Sunday (June 9, 2024,) Azalea announced on X the relaunch of a co-owned telecommunications company that will accept payments in MOTHER tokens and Solana (SOL) saying, “Tomorrow I’m finally relaunching the telecommunication company I co-founded and you will be able to purchase phones, or month to month cell plans using $MOTHER or Sol” Ad campaign n rollout to follow late this week. Exciting.”
Tomorrow I’m finally relaunching the telecommunication company I co-founded and you will be able to purchase phones, or month to month cell plans using $MOTHER or Sol 🥳
Ad campaign n rollout to follow late this week. Exciting 🙊
— IGGY AZALEA (@IGGYAZALEA) June 9, 2024
Since the announcement $MOTHER tokens have seen a 20.1% increase in value, trading at $0.183 and throughout the day going to $0.1719.
On Monday, seemingly reminiscing on her success, Iggy posted again on X, “They used to laugh at me rapping n I got a number 1 single for 9 weeks straight. I could bet I know where this is headed… Laugh now, cry later I’m certain.”
They used to laugh at me rapping n I got a number 1 single for 9 weeks straight.
I could bet I know where this is headed…
Laugh now, cry later I’m certain.
🤷♀️🙊✨— IGGY AZALEA (@IGGYAZALEA) June 10, 2024
Several celebrity-backed crypto projects have been short-lived over the past few years with other public figures like Kim Kardashian and Floyd Mayweather launching tokens that eventually collapsed, often leaving investors with significant losses.
Two years ago Iggy Azaelia sold her music catalog in an eight-figure deal with Domain Capital, as reported by Billboard.
Domain Capital now owns 100% of Iggy’s share of her existing catalogue, while she retains an “additional trigger” to earn future revenue on her master recordings. The deal was negotiated by her manager, Reece Pearson, and her attorney, Peter Paterno.
Iggy Azalea first gained popularity with the release of her music videos for “Pu**y” and “Two Times” on YouTube. She later released her debut mixtape, Ignorant Art (2011), and signed a recording contract with American rapper T.I.’s Grand Hustle record label.
Currently, Azalea owns 100% of her Bad Dreams label. As of January 2023, she will fully own her masters and publishing rights for all future music. She also has an administration deal with Sony Music Publishing.
