Latto, formerly known as Mulatto, has surpassed 3.5 billion career streams on Spotify. The “Energy” rapper has quickly emerged as one of the most compelling new voices in hip-hop. Her feature on “Seven” with Jungkook became the biggest non-group K-pop song to debut on Global Spotify, with 15.99 million streams.
It is her biggest song on the platform, with 1.7 billion streams. “Seven” won the 2023 Billboard Music Award for Top Global K-Pop Song. She made history with the feature, becoming the rapper with the fastest song to officially surpass 100 million streams on Spotify—”Seven” hit the milestone in under six days.
Latto’s breakthrough came with the release of her single “B*tch From Da Souf,” which garnered widespread acclaim and peaked at number 95 on the Billboard Hot 100. The song’s success was followed by a remix featuring rap heavyweights Saweetie and Trina, further cementing Latto’s place in the rap game.
In August 2020, Latto released her debut studio album “Queen of Da Souf,” which included hits like “Muwop” featuring Gucci Mane and “In n Out” featuring City Girls. The album received positive reviews for its confident delivery and infectious beats, showcasing Latto’s versatility as an artist.
Latto’s momentum continued with the release of her 2021 single “Big Energy,” which became a commercial hit surpassing 300 million streams on Spotify. The song’s remix featuring DJ Khaled has surpassed 120 million. ‘Big Energy’ is the first solo female rap song to chart 50 weeks on the US Billboard Hot 100.