Dancehall princess Shenseea continues to break records at her own pace as her debut album Alpha surpasses 100 million streams on Spotify. The 14 track set released March 11, 2022 is the fasted project by a dancehall artist to reach the milestone on the platform. Lead by the release of six singles including the Canadian certified Gold selling “Blessed” featuring Tyga, Alpha gets 76,000 streams per day and was the most streamed album by a dancehall artist in the US that was released in 2022.
The Interscope/Rich Immigrants set earned 60,000 equivalent album units (SEA,TEA) according data provided to World Music Views by Billboard sales tracker Luminate up to December 2022.
Of that sum, album sales comprise 1300, equaling 90 million on-demand official streams of the set’s 15 tracks including an Apple Music “Up Next Shenseea” outro
The data compiled by Luminate is based on multi-metric consumption as measured in equivalent album units in the United States. Units comprise album sales, track equivalent albums (TEA) and streaming equivalent albums (SEA). Each unit equals one album sale, or 10 individual tracks sold from an album, or 3,750 ad-supported or 1,250 paid/subscription on-demand official audio and video streams generated by songs from an album.
With 4,900 units total from sales and streaming in the United States in its first week of release, the collab heavy album opened at No. 2 on the Reggae Albums chart, and also debuted at No. 3 on the Billboard Heatseekers Albums chart, which highlights and ranks the sales by new and developing musical recording artists each week.
In its second week Alpha slipped to No. 4 on the Reggae Albums chart, earning 2,600 units from sales and streaming in the United States, according to data provided to WMV by our sales tracker correspondents Luminate. The second-week total includes 100 additional copies in pure album sales, 700 in song sales, 2,967,000 in on-demand streaming and 382,100 in on-demand video streaming.
Shenseea hit the Spotify R&B Global chart for the first time last year when Diana with Fireboy DML & Chris Brown debuted at No. 157 on the chart.
Her highest entry on Spotify’s charts was her 2021 Kanye collab OK OK pt 2 which went to number 5 globally and in Australia, number 4 on the Spotify US, Canada and Bulgaria Daily Charts, number 6 on the Daily UK and Daily Dubai Spotify charts, number 15 in Austria, number 11 in Belgium and a few other countries.
