ATL Auto, the exclusive dealer for Audi in Jamaica, has unveiled an unprecedented summer campaign that fuses high-end automobiles with premium lifestyle perks. In an exclusive interview with World Music Views, Damien Kerr, General Manager of the company, detailed the new offer in partnership with duty free luxury watch sellers Bijoux Jamaica to give new Audi owners Cartier and Breitling watches.
“We’re offering customers more than just a premium car,” Kerr said. “With your new Audi, you can also drive away with either a Cartier or Breitling timepiece, free insurance, 0% interest on loans with select banks, and a luxury weekend for two at Sandals Resort.”
The campaign is designed to appeal to Jamaica’s growing appetite for luxury vehicles. Kerr highlighted Audi’s balanced appeal, saying, “It’s the perfect blend of luxury and sportiness. Jamaicans love that—it handles the road like a dream and still turns heads.”
He also pointed to Audi’s world-renowned Quattro technology, originally banned from rally racing for being “too good.” That same all-wheel drive system is now a feature in the vehicles seen on Jamaican roads. “Nothing grips like Quattro,” Kerr emphasized. “Whether it’s rain, gravel, or winding hills, Audi is made for Jamaican conditions.”
In addition to the promotional gifts and experiences, Kerr noted the brand’s Audi Advantage program which includes:
•Five-year warranty
•Three-year service package
•Complimentary rental car during scheduled services
He added, “Audi has a zero-fatality rate in Jamaica, which speaks volumes about the brand’s commitment to safety.”
Image via WMV
The offer runs until July 31, but Kerr hinted at ATL’s upcoming Boss Sale, the company’s largest annual sales event. However, he admitted that the current bundle of luxury add-ons, financing, and pricing may be impossible to top.
“If there was ever a time to get an Audi,” Kerr said, “it’s today. Don’t wait. This offer won’t last, but your watch just might.”
